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Home > Regulations > EU Digital Product Passport (ESPR Regulation 2024/1781)

Regulation (EU) 2024/1781

The EU Digital Product Passport

For product and sustainability teams working out which products need a digital product passport, and what it has to hold. This page covers what you need to know and ways to avoid running into issues.

What we've seen reported

The Ecodesign for Sustainable Products Regulation (ESPR), Regulation (EU) 2024/1781, sets up the EU Digital Product Passport, a digital record linked to each product by a data carrier, with product groups and data fields left to later delegated acts.1

Last updated October 2026 · General information only, not legal advice. Sources.

Who it covers
Manufacturers, importers, dealers and other economic operators, for products covered by its delegated acts, according to its text1
Applies from
July 18, 20241Passports start group by group, as delegated acts set them; registry launched July 20, 20262
Region
European Union1

What the rules cover

What the rules ask for

These are the Digital Product Passport requirements the ESPR describes, according to its text, and who each one falls on.1

RequirementWhere it applies
A digital product passportProducts in a group covered by a delegated act are placed on the market with a passport available.
A data carrier and unique product identifierSuch as a QR code, physically present on the product, its packaging or accompanying documents.
What goes in the passportSet per product group in each delegated act, at model, batch or item level.
Access before purchase, including onlineEach delegated act sets how customers reach the passport before buying, including in distance sales.
A digital copy of the data carrierEconomic operators placing products on the market: a free digital copy for dealers and online marketplaces, to show where customers can't see the product.
Registration in the EU registryEconomic operators: passport details uploaded to the registry the Commission sets up and maintains.
The registration identifier at importAt import: the product's unique registration identifier given to customs, which check it against the registry.

Where it goes wrong

Approved once. Then it drifts.

One approved set of product information ends up in many channels, markets and languages. Along the way it gets shortened, translated and reworded, and some versions end up without the warnings or details these rules require.

Approved onceIllustrative example

Aria 8 product passport: 32% recycled steel, passport QR code on pack and listings

  • Pack · GermanyQR-Code zum Produktpass; 32 % Recyclingstahl "QR code to the product passport; 32% recycled steel"
  • Marketplace listing · FranceDriftedPhotos and specs only; no passport linkPassport link missing
  • Website · Netherlands32% gerecycled staal, zie productpaspoort "32% recycled steel, see product passport"
  • Sales deck · GlobalDrifted28% recycled steel (2025 figure)Figure no longer matches the passport
  • Campaign · ItalyAcciaio riciclato al 32% "32% recycled steel"
  • Social · SpainPasaporte digital: escanea el código "Digital passport: scan the code"

How Arbitr helps

So how do you keep product passports under control across every market and channel?

Manually review everything? Or do what modern teams do and use AI to check that what you publish matches what you approved.

Check everything manually?

  • Too much to check. More versions go out every week than anyone can read in every language.
  • Drift goes unseen. No way of knowing when an approved product information has changed.
  • Changes mean starting over. When your rules or approved wording change, everything live has to be checked again by hand.

Let Arbitr do it for you

  • Scan what's live. Check everything you've already published against your approved rules, and find every pack and listing where a passport link or figure is missing or out of date.
  • See what needs attention. See each flagged version with the rule behind it, so your team decides what changes.
  • Check what comes next. Check new content against what you approved before it goes live, in every channel, market and language.

Approve once. Apply everywhere.

FAQ

Questions about the EU Digital Product Passport

For your teams
Where do Digital Product Passport details turn up across our channels?

Wherever the same product facts appear. The ESPR describes a passport reached through a data carrier on the product, its packaging or its documents,1 and the figures in it are usually repeated in:

  • packs, labels and inserts
  • product pages and marketplace listings
  • retailer feeds and catalogs
  • sales decks and spec sheets
  • ads and posts that quote environmental figures
What happens to our published content when a passport figure changes?

Every published copy of the old figure stays live until someone finds it. Treat the passport as the approved record, list every place each figure is repeated, and update them together. Our packaging compliance page shows how teams keep packs and listings in step with product data.

How should e-commerce teams handle passport links in listings?

According to the ESPR text, economic operators give dealers and online marketplaces a digital copy of the data carrier, so customers who can't handle the product can still reach the passport.1 Check each listing and retailer feed carries it, in each market's language, before it goes live.

How it applies to a specific listing is a question for your legal adviser. Where that listing appears across your markets and languages is a question Arbitr answers.

Who in our business needs to know about the Digital Product Passport?

Sustainability and product compliance teams usually own the data, but packaging, e-commerce and marketing publish it, and retailers republish it from your feeds. Claims that quote passport figures are covered on our generic environmental claims page, and related rules are on our product labeling hub.

About the rules
When does the EU Digital Product Passport apply?

Product group by product group. The ESPR entered into force on July 18, 2024, and leaves the scope and content of each passport to delegated acts.1 The Commission's 2025-2030 working plan prioritizes steel, aluminum, textiles, furniture, tires and mattresses.3

Did the July 2026 registry launch make the Digital Product Passport mandatory?

Not on its own. The Commission launched the Digital Product Passport registry on July 20, 2026, under the ESPR.2 Passport duties for a product group start when that group's delegated act applies, according to the ESPR text.1

Is the Digital Product Passport the same as the EU battery passport?

They come from different laws, though headlines often treat them as one. The battery passport is set by the Batteries Regulation, Regulation (EU) 2023/1542, which the ESPR amends, while ESPR passports are set one product group at a time.1

About Arbitr
We already have a legal review process.

Most companies do, and it works for the file it reviews, in the language it reviews, before a campaign ships. It doesn't cover what's published afterwards: the market versions, the agency reworks, the sales deck built from the campaign six months later. That's a volume problem, not a failure of your legal team.