Arbitr
Use cases▾
PlatformPricing
Resources▾
Explore
About▾
The company
Book a demo
Home > Regulations > CE Marking in the EU (Regulation 765/2008)

Regulation (EC) No 765/2008; Decision No 768/2008/EC

CE marking for products sold in the EU

For manufacturers selling into the EU working out when products need CE marking and what the declaration and instructions say. This page covers what you need to know and ways to avoid running into issues.

What we've seen reported

CE marking, set out in Regulation (EC) No 765/2008 and Decision No 768/2008/EC, is the manufacturer's sign that a product conforms with the EU harmonization legislation providing for it, according to their texts.1,2

Last updated October 2026 · General information only, not legal advice. Sources.

Who it covers
Manufacturers and authorized representatives of products under EU harmonization legislation, with duties for importers and distributors, according to its text2
Applies from
January 1, 20101Market surveillance rules for many products: Regulation (EU) 2019/1020, since July 16, 20213
Region
European Union1

What the rules cover

What the rules ask for

These are the kinds of product information CE marking involves, according to Regulation (EC) No 765/2008, Decision No 768/2008/EC and the Commission's Blue Guide, and where each requirement applies.1,2,4

RequirementWhere it applies
Products that carry CE markingOnly products whose EU harmonization legislation provides for it, such as toys, machinery and electrical equipment.
Who affixes itManufacturers or their authorized representative; affixing it means the manufacturer takes responsibility for conformity.
How it looksThe CE logo in its set proportions, at least 5 mm high, affixed visibly, legibly and indelibly.
Where it goesOn the product or its data plate; on packaging and accompanying documents where that is not possible.
Notified body numberFollowed by the identification number of the notified body, where one is involved in production control.
EU declaration of conformityManufacturers: an EU declaration of conformity, drawn up to the model in the Decision and kept up to date.
Manufacturer and importer detailsThe name and postal address of the manufacturer and, for imports, the importer, on the product or where allowed its packaging.
Instructions and safety informationIn a language easily understood by consumers and end users, as set by the member state.

Where it goes wrong

Approved once. Then it drifts.

One approved set of product information ends up in many channels, markets and languages. Along the way it gets shortened, translated and reworded, and some versions end up without the warnings or details these rules require.

Approved onceIllustrative example

Heldan electric kettle: CE marking, manufacturer and importer addresses, instructions in each market language

  • Pack · GermanyCE-Kennzeichnung; Hersteller- und Importeuradresse "CE marking; manufacturer and importer addresses"
  • Marketplace listing · FranceDriftedPhotos and specs; importer address left offImporter address missing
  • Website · IrelandDeclaration of conformity and manual online
  • Instructions leaflet · ItalyDriftedEnglish leaflet only; Italian section droppedItalian instructions missing
  • Trade catalog · SpainMarcado CE y datos del fabricante "CE marking and manufacturer details"
  • Retailer feed · NetherlandsFabrikant en importeur vermeld "Manufacturer and importer listed"

How Arbitr helps

So how do you manage CE marking at scale, across every market and channel you operate in?

Read every version by hand? Or use AI to check what you publish against what you've already approved.

Check everything manually?

  • Too much to check. More versions go out every week than anyone can read in every language.
  • Drift goes unseen. No way of knowing when an approved product information has changed.
  • Changes mean starting over. When your rules or approved wording change, everything live has to be checked again by hand.

Let Arbitr do it for you

  • Scan what's live. Go through every live version, in every language, against your approved rules, and find every listing, leaflet and pack where a marking, address or translation has gone missing.
  • See what needs attention. Get a clear report of anything that might have moved away from what was approved.
  • Check what comes next. Check everything new against what you approved, across every channel, market and language, before it goes live.

Approve once. Apply everywhere.

FAQ

Questions about CE marking in the EU

For your teams
Where do CE marking details get lost across our channels?

Mostly after the product leaves the factory. Decision No 768/2008/EC describes the marking, contact details and instructions traveling with the product,2 and we usually find gaps in:

  • marketplace listings and retailer feeds
  • reprinted manuals and quick-start leaflets
  • packs reused across markets
  • spec sheets and trade catalogs
  • declarations that still show an old address
After a product change, how do CE declarations and labels stay aligned?

Treat the declaration, the label set and the manual as one approved package with a version number. When a standard, address or importer changes, each piece changes together, and old versions tend to survive in printed stock and retailer copies. Our packaging and labels page shows how teams track this.

What should we keep on record for each CE-marked product?

One record per product saves a lot of searching: the approved marking and declaration, the legislation and standards it lists, any notified body number, the manufacturer and importer details, each language version of the instructions, and every pack, listing and manual where they appear.

How it applies to a specific label is a question for your legal adviser. Where that label appears across your markets and languages is a question Arbitr answers.

Which teams need to know about CE marking in our business?

More than product compliance. Engineering, packaging, documentation, e-commerce and import teams all publish what goes with the marking, and distributors repeat it. Food has its own label rules, such as Natasha's Law in England, and related rules are on our product labeling hub.

About the rules
When did the EU CE marking rules in Regulation 765/2008 start to apply?

From January 1, 2010, according to Regulation (EC) No 765/2008.1 Its market surveillance rules for many products were later replaced by Regulation (EU) 2019/1020, which has applied since July 16, 2021, according to its text.3

Is CE marking the same as UKCA marking?

They're used in different markets. CE marking covers products under EU harmonization legislation, according to Regulation (EC) No 765/2008.1 UKCA marking is the conformity marking for Great Britain, with its own page.

Does CE marking show that a product was made in the EU?

Not according to the Commission. Its 2022 Blue Guide on EU product rules describes the CE marking as showing conformity with the applicable EU requirements, and not as a mark that a product was manufactured in the EU.4

About Arbitr
Does Arbitr give legal advice?

No. Arbitr checks content against rules your team has approved, including your legal team's reading of a regulation. What a regulation means for your business stays a question for your legal adviser.